Shop Small Saturday

Jessica NickersonShawnee Forward

Did you know that last year, spending on Small Business Saturday reached a record high of $19.8 billion? With more than 50 percent of Americans reporting that they shop small on the holiday, you want to make sure your small business doesn’t miss out!

We’re here to help you take advantage of that spending with some proven Small Business Saturday ideas.

The fact is — We love small businesses. In fact, it’s our mission!

So read on for everything you need to know about Small Business Saturday 2021!

What is Small Business Saturday?

The idea for this special day is to encourage people to shop small during the post-Thanksgiving weekend and support their local economies. It has become a holiday shopping tradition dedicated to supporting all kinds of businesses — bookstores, eateries, theaters, your local coffee shops, and of course, retail!

When is Small Business Saturday 2021?

Small business Saturday falls on November 27, 2021. This nationwide effort will generate tremendous traffic and revenue to U.S. small businesses. And you’ll want to be a part of it!

Since Small Business Saturday started, U.S. customers have reported spending an estimated total of over $100 billion at independent retailers and restaurants. Not bad!

3 Simple Small Business Saturday ideas you can use to sell more this year!

1. Update your photos on Google Search and use the #SmallBizSaturday and #ShopSmallSaturday

2. Decorate your store for the holidays

3. Send a series of EMAIL Blasts to your customers

Now that you are armed with a few simple ways to engage your community and customers, get to work! This moment happens once a year – let’s take advantage!